Why We’re Still Dying for ‘Pooja What is This Behavior?’

The clip begins with a woman in a black dress pacing around a kitchen, sweeping the floor with a broom. Suddenly, she kicks a trash can. Another woman, Shonali, asks her point-blank: “Pooja, what is this behavior?” Quickly, the conversation escalates. “Or what? Are you going to hit me?” Shonali asks. “You’re asking for it, you’re dying for it. Get off my back,” Pooja retorts, as she pushes the broom in Shonali’s face.

Writing this out doesn’t do the moment justice. You’ll need to tune into the changing accents, sing-songy delivery, and unpredictable physicality. Since it aired on TV exactly 15 years ago, it’s become one of the internet’s most revisited memes, uniting Democrats and Republicans, drag queens, and Khloé Kardashian alike. “Fifteen years down the line, we’re still talking about it, we’re still reenacting it,” Pooja Misra told The Juggernaut. “It is unreal and it is fascinating,” Shonali Nagrani added. We spoke to both Pooja and Shonali, fans, and more to dive into precisely why we’re still dying for “Pooja, what is this behavior?”